40 Questions to Ask On Social Media to Make Your Posts More Interactive & Engaging

Apr 2, 2021

We all know how it feels when you publish a social media post and pretend not to wait for the likes and comments to come in. And, then, nothing happens. Your post was a flop. Has that ever happened to you? But worry no more because we all experienced this misfortune.

Experimenting with what content works for your audience means getting fails sometimes. There is art and science to finding interactive and engaging content. The loss of these qualities will result in a cold response from your audience.

Engagement is measured in terms of likes, shares, comments, and saves. The more actions your posts receive yield a higher chance of being shared by your followers into their feeds. Hopefully, new people will notice this interaction and go to your page to do the same. That is the importance of posting engaging content.

Our favorite type of engaging content to post is questions. Questions are a great way to prompt followers to comment on your post. The more comments, the more engagement. Voila.

Here are some questions you can ask on social media to boost engagement:

Which do you like better?

Ask your audience for their opinion on two products, colors, or logo design – anything goes.

  • Which chair do you like better for our office?
  • Which paint color should we paint the office?
  • What plant should I put on my desk?
  • What logo do you like better?
  • Which color should our new product be?
  • Which font should our new website be?

Or they can be fun.

  • What coffee mug is your favorite?
  • Coffee or tea?
  • Morning person or night person?
  • Tacos or pizza?

Would you rather…?

  • Have a day of meetings or a long commute? 
  • Beach vacation or cozy cottage? 
  • Forget to mute or forget to turn off your camera on Zoom?
  • Work from home or go back to the office?
  • Have a maid or a chef?
  • Have free Starbucks or free Spotify forever?

If you could…?

These can be related to the business, company, or be it a pure fun.

  • You have $1 million to spend on anyone, who would you pick? 
  • You can quit your job today, so what would you do next? 
  • If you want to meet someone inspiring, who would it be?
  • Do only one chore for the rest of your life, and so, what would it be?
  • If there’s one thing to change about your business, what would it be?

Talk about topics that help you get to know everyone

Pose questions related to what’s going on in the world and get to know your audience a bit better.

  • Who will win the Superbowl/Playoffs/etc.?
  • Who is going to sweep at the Oscars? 
  • What show are you watching?
  • What’s one movie you can watch over and over?
  • What’s the best summer song?

Support local business

Support local by asking your audience to tag their favorite businesses. This is a great way to find new partnerships.

  • What local business do you go to for self-care? 
  • What’s the best coffee in the area? 
  • What’s your best family activity?
  • Where is the best place to get a treat?
  • Where do you go to find the perfect gift?

Ask us anything

Invite questions and followers to comment and ask away. 

  • Ask us anything personal! 
  • Want to know more about the industry experience?
  • Interested in our new product! We answer your questions.
  • Ask us about the industry!

Share some positivity with gratitude

In a world full of bad news and uncertainty, spread some joy and get people talking about things that make them happy.

  • What is the best thing that happened to you today?
  • What do you do to start the morning off right?
  • What’s something thoughtful someone did for you recently?
  • What’s a personal or professional highlight that happened to you lately?
  • What are you looking forward to seeing or doing?

Remember that the point of posting questions is to make people talk! They do well in prompting your followers to engage. Need more ideas for questions to ask on social media? We’ve got you covered!